Challenge

Jag Paintball needed marketing assets that could capture the full scale and energy of their facility — the fields, the action, and the experience — in a way that would make people who'd never played paintball want to show up and try it and make experienced player want to visit all the same.

Goal

Produce a complete asset package that tells Jag Paintball's story from every angle: a feature-length video ad highlighting the facility, mission, and services, aerial photo and video of the course, social media graphics for ongoing promotion, and a map that gives players a clear sense of the terrain before they arrive.

Approach

Aerial capture was used to showcase the scale and layout of the course in a way ground-level photography can't match, giving viewers an immediate sense of the terrain and the action. That footage, paired with facility and gameplay shots, was cut into a feature-length video ad built around Jag Paintball's mission and services. A custom course map was developed alongside a set of social media graphics, giving the team a consistent library of assets to promote across every channel.

Outcome

The video has already sparked comments from people across the region, with peopel commenting, "wow, I need to check out your course, it's time I came out and played." Jag Paintball now has a complete marketing asset library — video, aerial, map, and social graphics — built to generate interest and convert that into visits.